peaksly explains

Whether AI search engines mention your brand can be counted.

Ten short articles on AI search, SEO and GEO for beginners and decision-makers: from choosing search prompts to a readable finding. Every number comes with its denominator, every example is fictional and labelled as such.

Start with the fundamentals: What is AI visibility? Look up the terms

Nordwerk Industrienordwerk.example, fictional brand · 10 prompts × 1 measurement path × 1 run = 10 evaluable observations

Fictional teaching example, not a measurement

Shortened excerpt: 4 of 10 observations, one measurement path, one run
Prompt	Mention	Observed position	Source of the mention
Which suppliers deliver laser measuring systems for quality inspection in metal processing?Prompt 2 of 10, search intent comparison, selected	Yes	1	own page
How does inline measurement work in a running production line?Prompt 4 of 10, search intent orientation	No	None	None
Buying a laser measuring system for sheet-metal parts: which manufacturers qualify?Prompt 5 of 10, search intent purchase intent	Yes	3	own page
Which measuring systems are suitable for 100 percent inspection of weld seams?Prompt 8 of 10, search intent comparison	Yes	3	independent trade source

Selected observationPrompt 2 of 10, search intent comparison

“Which suppliers deliver laser measuring systems for quality inspection in metal processing?”

Answer of the AI search engine, fictional and shortened

The providers mentioned above all are Nordwerk Industrie for measuring systems directly in the production line, Example Provider B for stationary measuring cells and Example Provider C for mobile handheld devices.

Mention: Yes
Observed position: 1 of 3 mentioned
Source of the mention: own page

Mention: 3 of 10observations
Observed position: 1, 3, 3only in the three answers with a mention
Sources of the mention: 2 own, 1 independent

All names, prompts, answers and figures in this view are fictional. Measurement path: direct API, one run. An API measurement path is not a visible consumer interface. The example shows a way of counting, not a measurement and not a promise of results.

Ten issues

One topic per article. No jargon fog.

Start with the question that matters right now. Every article works on its own and leads on to the matching fundamentals.

Issue 10Fictional example: Brückner Laborgeräte

Monitoring or Deep Audit: which one when?

The Deep Audit reads the visible interface once by hand, monitoring measures continuously via API paths. The article shows which question each tool answers.

The switch · 7 situations, 3 tools

Baseline before the relaunchDeep Audit
Competitors in view continuouslyMonitoring
Spread across six answer surfacesDeep Audit
Looking once at what customers readSpot check

4 of 7 situations shown

Assignment 3 of 7 situations call for the Deep Audit 3 for monitoring, 1 for the spot check · one after the other

Issue 09Fictional example: Waldeck Antriebstechnik

What helps a B2B brand get mentioned more often?

Answers evidence mentions with trade media, directories and industry profiles. The article shows where a brand has to appear, with which master data, and what is measured afterwards.

Source of the mention · 38 mentions, 6 suppliers, 24 answers

Trade media: 14
Directories: 9
Industry profiles: 7
Own pages: 6
Forums: 2

violet = share of Waldeck Antriebstechnik

Mention 5 of 24 answers mention Waldeck Antriebstechnik 4 of them from the own page · competitors 31 of 33 from third-party sources

Issue 08Fictional example: Auwald Dämmstoffe

How do you assess AI visibility without clicks?

An answer names the brand, nobody clicks. The article assesses mention, position, source and context with a denominator, across the same prompts and three points in time.

16 prompts · 3 points in time · 1 answer surface

Week 16 of 16

Week 57 of 16

Week 97 of 16

filled = mention · outlined = at all three points in time

Mention 20 of 48 observations mention Auwald Dämmstoffe 4 visits with a referral in the same period · no ratio

Issue 07Fictional example: Tannberg Fensterbau

How do the six answer surfaces differ?

Overlay or conversation, footnotes or cards, surface or API: every surface shows an answer differently. The article observes one prompt on six surfaces.

1 prompt · 6 answer surfaces · 1 run

digit = observed position · – = no mention

A2
B1
C–
D3
E2
F–

Mention 4 of 6 answer surfaces mention Tannberg Fensterbau Position 1 to 3 · 21 visible links

Issue 06Fictional example: Felsbach Armaturen

Which website problems prevent citations in AI answers?

Crawler access, retrieval without scripts, one address per page, a sentence with number and evidence: the article checks eight points before the content is even read.

Citation path · felsbach.example

Access0 of 1 met
Retrieval1 of 2 met
Uniqueness2 of 2 met
Quoting1 of 2 met
Evidence1 of 1 met

8 checkpoints at 5 stations, established when the page is retrieved.

Check card · open

crawler access
product data in the HTML
quotable sentence

5 of 8 points met

Issue 05Fictional example: Talwerk Küchen

Why do certain sources appear in AI answers?

For every mention you can record which source stands behind it: own page, trade medium, directory or forum. The article explains what that means for your content.

Answer of the AI search engine, fictional and shortened

For a kitchen with an island, trade media mention above all Talwerk Küchen¹ and Example Provider B². Regional studios can be found in trade directories³.

1talwerk.example/planungown page
2kuechenmagazin.example/kochinseltrade medium
3handwerk-verzeichnis.exampledirectory

Source of the mention, 12 answers

Trade media: 5
Own pages: 3
Directories: 2
Forums: 2

Issue 04Fictional example: Mühlbach Solar

How do you choose useful prompts?

A good set covers orientation, comparison and purchase intent, not just your own brand name. The article shows how twenty prompts come about.

Prompt set, 20 search prompts

Orientation8 of 20How big does a PV system for a family home need to be?Is a battery worth it at 6 kWp?What does a heat pump cost in an old building?

Comparison7 of 20Heat pump or gas hybrid?Which batteries last longest?

Purchase intent3 of 20PV system quote Upper BavariaRequest heat pump package priceSolar installer near me

Brand2 of 20Mühlbach Solar reviewsMühlbach Solar maintenance

Who installs PV and a heat pump together?

Issue 03Fictional example: Alpenkost Feinkost

SEO or GEO? The better answer is both.

Findable, structured, quotable: the same page is read differently by classic search and by an AI answer. The article separates what stays the same and what is new.

alpenkost.example/bergkaese-lagerung

classic search readsAI answer needs

Storing mountain cheese correctlyTitle Temperature and humidityStructure

Mountain cheese keeps for several weeks at 8 to 12 degrees and high humidity.quotable sentence

Page check

findable
structured
quotable
evidence at the sentenceopen

3 of 4 points met

Issue 02Fictional example: Ferrum Werkzeuge

What is AI visibility?

In how many answers is the brand mentioned, in which position and with which source? The article explains these three separate values.

20 prompts · 1 measurement path · 1 runfilled = mention · digit = position

1223445

Prompt 1Prompt 20

Mention 7 of 20 answers mention Ferrum Werkzeuge Source of the mention: 4 own, 3 independent

Issue 01Fictional example: Bergland Logistik

How do 144 observations become a Deep Audit?

12 prompts, 6 answer surfaces and 2 runs add up to 144 documented observations, not 144 independent samples. The article shows how they become a readable finding.

Run 2

Run 1cell = observation · filled = mention

Measurement frame

Prompts: 12
Answer surfaces: 6
Runs: 2

144documented observations

Prefer the method at a glance?

Read the measurement paths and limits directly.

The methodology page explains API measurement, the visible consumer interface and manual cross-checks as separate paths.

Go to methodology